Strategic Consulting

Strategy, Audit and Advice on Digital Media

Our consultants and experts regularly advice and support companies in their presence on the Internet.

Their advice and recommendations include:

• Marketing Strategy
• Site Audit (design, ergonomics, time score)
• Methods of acquisition
• Loyalty Strategy
• Web architecture
• Editorial strategy
• Search engine marketing
• Audit technical solutions (CMS, reporting software, adservers, ...)

The methodology used is scalable depending on the project: audit of current solutions, interview relevant parties and running international benchmark against competitors.

Recent Projects

• For a public service: rethink the on-line marketing strategy (communication, visibility, acquisition, retention) for each of the sites managed and recommendations.
• For key players in mobile marketing: customer acquisition strategy (on-line and mobile), redefining the business model, advocating the development of features.